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Recession Marketing Strategy

5 Recession-proof business marketing strategies

Why do businesses need to recession-proof their marketing strategies? The simple fact is that marketing campaigns cost money, and during a recession, businesses are cutting costs wherever they can. Marketing budgets are often one of the first places to be cut. However, businesses that continue to invest in marketing during a recession can actually gain…

video content

How to Make Video Content That Goes Viral on Social Media

TikTok was the most-downloaded app in 2021, proving that video content is currently king in the world of viral content. It is prime real estate that you can snap up if you want to make yourself seen, and you should understand what the best strategies are for video. Are you aware of how to jump into the…

conversion optimization

Maximize Your Marketing ROI With Conversion Optimization

Are your conversion rates lower than they should be? If yes, it’s time to take action.  According to statistics, a microscopic 1% of companies think conversion optimization is unimportant. It doesn’t matter how many resources you’re plowing into marketing and promotion. If your conversion rate is low, this will tank your marketing ROI, and ultimately affect…

creating an SEO campaign

The Complete Guide to Creating an SEO Campaign for Your Business

Did you know that 93% of experiences online start out with someone using a search engine? Additionally, the amount of traffic that search engines drive to content sites is 300% more than how much social media does. Considering these statistics, you’re likely curious about what steps you need to take when creating an SEO campaign.…

how to write a headline

How to Craft a Catchy Headline That Will Triple Your Traffic

People say that, while 80% of people read a headline, only 20% of people read an article past that. You need to make the very start of an article the most interesting part of a piece. So, would you like to learn how to write a headline that will get people focused on your content? This…

social media marketing strategy

Why Realtors Need a Social Media Marketing Strategy Now More Than Ever

According to the National Association of Realtors, 97% of buyers shopped for homes online in 2020.  Pandemic conditions might have had a lot to do with this, but this number isn’t likely to drop all that much. Homebuyers want to browse homes and get a feel for the market from the comfort of their own…

b2b lead generation

Business to Business 101: The Role of Landing Pages in B2B Lead Generation

Did you know that, according to FinancesOnline, digital B2B sales increased by 10.9% in 2019? Out of B2B transactions, 61% of them start online, and the amount that B2B retailers are using the Internet to carry out operations is expected to increase. Considering these statistics, you might be wondering about how you can use the Internet…

How to Grow Your Business with Social Media

Growing your business on social media can be a great way to reach new customers and grow your brand. But how do you get started? In this video, we give you some tips and advice on how to grow your business on social media. We cover everything from what content to post to how to…

Manual Mode Explanation

How to Shoot in Manual Mode

If you’re new to photography or videography, you may be wondering how to shoot in manual mode. While it may seem daunting at first, manual mode is actually quite simple once you get the hang of it. In this blog post, we’ll walk you through everything you need to know about shooting in manual mode,…

content marketing strategy

How to Make A Content Marketing Strategy

What if your business suffered because you rushed in without a plan? Most CEOs and managers think this could never happen with their own company. And yet countless businesses do this every day as they create content without first developing a solid content marketing strategy. The right strategy can mean the difference in overtaking the…

social media marketing trends

15 Social Media Marketing Trends That Will Dominate in 2022

Social media marketing is one of the most powerful tools companies have at their disposal today. If you have $5 and an internet connection, you can get your content in front of thousands of viewers with the click of a button. But while these platforms make marketing more accessible than ever, there’s still a fine…

IMG_2523

Most asked marketing questions on google

It’s no secret that Google is one of the most popular search engines in the world. As a business, it’s important to know what questions people are asking about your industry so you can create content and marketing strategies that appeal to your audience. In this video, we’ll be answering some of the most common…

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